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16 October 15

The internet wants you to move

So, apparently GIFs are back in a big way. For the Buzzfeed faithful I guess it feels like they never left. But for some of you they may have been difficult to make, dizzying to watch and…I suppose, mildly amusing if used in the right context.

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18 September 15

So long social talent, the influencer is in

The label ‘influencer’ has been attached to a whole range of social media personas with varying levels of actual influence.  From social natives who have organically bred a digital community around their coming of age, to models who have bought 50,000 followers in an attempt to make them relevant – brands increasingly need to negotiate the true value of influencers they look to engage.

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